Social Media Simplify

09 July, 2017

Yes, Digital Depression Is Real!


Down in the dumps? After seeing all those ultra happy faces, super successful people around you on Facebook? Well, you might be a victim of Facebook depression. Good news is, you are not alone! The Facebook depression is just a part of the bigger pack known as Digital Depression and there are thousands of people around the globe suffering from this issue.

24 February, 2017

Entrepreneurial Context of Digital Divide and Digital Hypochondria

Entrepreneurship is always about taking the bull by the horns; and the latest addition of digital media has just paced that big bull by adding one more arena to fight. We are living in such a time where identity & authenticity of almost everything is synonymous with its digital presence.


The advancement in ICT at the helm of digital media is herculean enough to grab the creative minds by a stir. Ranging from travel to health, grocery to education, everything has at-least one digital facet readily available today.

17 October, 2016

Where Does Social Media Stand in 2016? The 5 Yardsticks!



Social Media, in 2016, has reached a position just beyond the BEP (break even point) of its life cycle, particularly w/ the help of social media giants like Facebook, Twitter, Linkedin and a few new players in the OTT domain like SnapChat, WhatsApp etc.

Mankind has crossed a thousands of miles of development in terms of almost anything! Social media in its fullest of life is no different, surviving a tons of ups and downs till this time of 2016.

To gauge the advancement of social media in actual, we can definitely quote the following:


31 May, 2015

Social Media in Theories: Part One



BASIC SOCIAL MEDIA THOERIES: The Communication Perspctive

So, how do you read/perceive social media? Is it always and all about Facebook, twitter and a few more platforms enabling us to share the pictures, thoughts and s***s from the squares we eat and play? Is it always about the cynosures among us? Well, simply put, it is not; it is way bigger than that. Social media is (now) one of the strongest and fastest ways to communicate; be it conversational or even in trance.

Social Media and Communication

12 April, 2015

Net Neutrality in Assamese: “নেট নিউট্ৰেলিতি আৰু আপোনাৰ ভৱিষ্যত”




এক সুন্দৰ ভৱিষ্যতৰ গুৰিতে হ’ল প্ৰগতিশীল পৰিৱৰ্ত্তন আৰু সমাজৰ প্ৰগতিৰ মাপকাঠি হ’ল নৱপ্ৰজন্মৰ গুণসমপন্ন শিক্ষা । এই দুয়ো ক্ষেত্ৰতে আজিৰ যুগৰ সৰ্ব্বোত্তম উদ্ভাৱন হ’ল “ইণ্টাৰনেট”।

কিন্তু এই ইণ্টাৰনেট আজি এমুঠি পূজিঁপতিৰ স্বাৰ্থৰ বলি হোৱাৰ পথত। তাৰ লগতে আপোনাৰ আৰু আপোনাৰ সন্তানৰ বিকশিত ভৱিষ্যত আজি ইণ্টাৰনেটৰ ব্যৱসায়ত ধুষৰ হোৱাৰ পথত। এই সন্দৰ্ভতে আহি পৰে বৰ্ত্তমানে বহুচৰ্চিত “নেট নিউট্ৰেলিতি”ৰ উপস্থাপন।
Img Source: Freepress

-- নেট নিউট্ৰেলিতি নো কি?

নেট নিউট্ৰেলিতিয়ে যি কোনো ইণ্টাৰনেট ছাৰ্ভিচ প্ৰদানকাৰীৰ দ্বাৰা কোনো বিভেদ নকৰাকৈ সকলো ধৰণৰ লেখনি বা তথ্য সমান্তৰাল আৰু পাৰ্থক্যবিহীন ভাবে ইণ্টাৰনেট ব্যৱহাৰকাৰীয়ে পাব পৰা (কৰাটো)কে বুজাই ।

-- সমান্তৰাল আৰু পাৰ্থক্যবিহীন তথ্য বিতৰণ মানে কি?

26 January, 2015

Entrepreneurship Education through Digital & Social Media: EOP - IIE



At the top of Digital and Social Media usage and adoption, Indian youths (by now) gradually has acquired the synchronous pace with rest of the world. Yet, the full-grown face of digital literacy is a distant dream in India. Blame it on whatever the source one can think of, we are really short on the (truely) skilled manpower in every field.

GOI's recent moves to spread the digital literacy, ranging from NDLM (National Digital Literacy Mission) to e-inclusion look really promising; but at the same time, with our second largest population in the world, we can simply assess that how big a task is this going to be! So, there comes the responsibility of the organizations operating either at the state level or at the national/international level or at the both to come forward with their own share they owe towards the society. In simple terms, we call it CSR (corporate social responsibility).

Pic Credit: skilldevelopment.gov.in

28 November, 2014

5 Things A Social Media Manager Must Be Thankful For



Every year, around this particular time, people express their gratitude for tons of things and people making their lives easier and fruitful. Without any guilt, as a social media manager, I too have a few tools and platforms I’m always thankful for. Without them none of the social media managers could be in an important team role as we are today.

Thanksgiving Social Media Manager

Expressing my feelings of gratitude on the occasion of Thanksgiving, here’s the list of those 5 things:

21 November, 2014

Snapchat vs. Facebook: The Uneven Social Media Comparison



A comparison of two of the social networking players is always amazing, especially when one has already declined a huge acquisition offer from the other. Yes, this comparison is about Snapchat and Facebook.

Facebook vs. Snapchat
Credit: Zagg


22 September, 2014

Career: The Balanced Social Media Manager


This post is about a critical professional point that every social media manager must be acquainted with. It is about the intersection of earned and paid media.

Earned Vs Paid Social Media
Source: BizzareComics

08 September, 2014

Analytics and Social Analytics


Analytics, as we all know (or consider), has become an unavoidable part of our lives. And so does the social analytics.


06 July, 2014

5 Countries Where Facebook Still Dominates the Social Media Marketing [Infographic]


Facebook, despite the troubled reputation due to the recent psychological experiment on users and the degrading grip on privacy, tops the list of social media marketing. No one can deny the behemoth hold it has over the entire digital marketing force. You may blame it on the huge global userbase Facebook already has.

Country wise social media marketing

Here, in this social media infographic, I would like to stress on 5 countries (US, UK, UAE, Brazil and India) where Facebook dominates the social marketing area with its constantly growing userbase.

10 June, 2014

5 Killer Social Media Infographics: Summer Collection


5 Social Media Infographics

This summer, while you're busy sweating on your digital contents and profiles, these 5 cool social media infographics somehow have brilliantly managed to steal the smell. From overall social media marketing to Facebook time these infographics clearly stand out. Do check'em out...

21 April, 2014

5 Ways Facebook Still Dominates the Social Media Landscape


Whether it’s the blue little privacy dinosaur or the latest layout tweak in that blue bird or the mail-fail by the red+ giant, all these social media platforms are always evolving and trying to make their services more attractive to woo the user.

Citing that competition and following their moves, Facebook with its largest user-base leads the league in the following 5 ways:

17 March, 2014

17 Steps to an Exploding Facebook Contest


How to have an exploding Facebook contest?

In the age of social advocacy, contests are the best ways to gather such social advocates conveniently. Facebook contests have always been an eye-candy for not only the social media marketers, but also the seasonal online marketers who utilize FB.

Now, here're the 17 steps in infographics that you need to have an exploding Facebook contest irrespective of the products/services you would be using it for:

06 February, 2014

Your Dream Job through Social Media: The Ultimate Guide



Finding the perfect job or say your dream job is not that dream easy, you know. But utilizing social media to market yourself is the definitely best way in today's connected world to enhance your chances. As I wrote in my previous article/slide http://www.socialmediasimplify.com/2013/03/social-media-and-job-you-want.html never put yourself into a static point of job search, rather try to be as much dynamic as possible.

And if you are really eager to know 'How to get into it?', I would simply suggest you all the job aspirants to go through the following infographic published by Ciphr recently: